Leah Zhang works with film, photography, sound and installation. With a background in film studies, her work is a research practice around image and media.  Leah’s work usually involves enormous (onsite) labor and extensive collaboration. Her work discusses the ontology and materiality of image, the subjects and perspectives of looking, the metaphysics of visual transformation and its socio-historical implications. In recent years, Leah has been making work about extraction and alchemy both as a subject and as a thought process.

Leah is a resident artist at de Ateliers. She currently lives and works in Amsterdam, Netherlands.

The Future Semiotics of A.S.M.R.
A.S.M.R.的未来符号学
7’06’’

In The Gulf War Did Not Take Place, Jean Baudrillard argues that in our post-modern media landscape, the relationship between war and its spectator has changed. The same explosions are displayed repeatedly, until the audience get used to them and eventually deconstruct the violence and genuineness. For me, A.S.M.R., which is both sensual (stimulating) and soothing, is a perfect metaphor for the media’s effort to both entertain (stimulate) and heal the audience. This video essay aims at creating a dictionary for the future ASMR experiences we will have through our media: from tingling to trance.

This work is inspired by artist Yuxiang Dong’s work Semiotics of ASMR. However, what is different here is that I do not focus on the present of A.S.M.R.. Instead, I try to imagine the future of A.S.M.R., when the meaning of its symbols doesn't matter anymore, and can be associated with anything.

installation view 2022
Modern Art Museum 艺仓美术馆, Shanghai, China installation view 2021
ASharedBoundary.com, Make Room, Los Angeles, CA, US